Why ChatGPT Can't Find Your Website
You spent months building your product. But when a buyer asks ChatGPT for a recommendation in your category, it names someone else. Here's why — and how to fix it free.
The scenario that plays out every day:
Buyer: "What's the best AI-readiness checker?"
ChatGPT: "Here are the top options..." [names competitors]
Your product: nowhere to be found
It's not because your product is worse.
It's because ChatGPT literally cannot read your website well enough to understand what you do.
When an LLM crawls your site, it doesn't run PageRank or count backlinks. It looks for specific structured files and tags:
llms.txt— a README for AI modelsschema.org JSON-LD— tells machines what entity you aresitemap.xml— helps discovery of all pages- Clear meta descriptions, single H1, canonical URLs, Open Graph tags
Most websites are missing 3-5 of these 8 signals. Without them, the model has no structured context about who you are — so it recommends whoever does have them.
The Fix Is Boring (and Free)
Unlike traditional SEO which requires months of link-building, all 8 signals are just files and tags you can add today:
Total time: ~2 hours for all 8. Compare that to 6 months of link-building.
Check Your Score Free
Our scanner checks all 8 signals server-side and gives you a score out of 100 with specific fixes. No signup required — paste your URL and see exactly what's missing.
Scan My Site Free →